Tim McGraw Launches “Humble and Kind” Movement, Music Video on Social Media

ABC/Craig Sjodin

Thursday, Tim McGraw premieres the full music video for his new single “Humble and Kind” on Facebook at 1 p.m. ET. Then at 9, you’ll be able to chat with the superstar himself.

The video features footage from Oprah Winfrey’s acclaimed documentary about faith called Belief that aired on OWN last fall. As for the song itself, Tim has continually pointed it out as one of his favorites, since the release of his latest album Damn Country Music in November.

“I felt like it was going to be a special song when we finished it. Then when we mixed it, it just really came alive,” he observes. “It’s not about being ‘my’ song or ‘my’ album or ‘my’ piece of music or any of those things. I think it’s just the message that the world needs. The song is so special, we wanted the video to really have a meaning to it and the video to be really universal and worldly and encompass everyone and what the emotion of the song is.”

Tim hopes to also create a movement on social media, encouraging fans to share positive stories with the hashtag #stayhumbleandkind. You’ll be able to check out those stories on a new website with the same name.

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